About
At Agence K, we believe that high performances are the result of many factors such as mindset, resilience, hard work, perseverance, and confidence.
We specialize in elite off-season training retreats, combining high-level physical training with a mind-body approach to help athletes build mental resilience, confidence, and focus. Our camps offer the opportunity to reset, recharge, and prepare for the upcoming season, all while connecting with like-minded players.
Hi, I’m Norman.
Passionated about ice hockey and sports in general, I’ve been lucky over the years to travel, meet incredible people, and dive deep into what makes athletes tick—both physically and mentally.
I love organizing events, exploring new places, and bringing people together, but what truly drives me is mental resilience. In hockey—and in life—mindset is everything.
After years of study, I knew I wanted to stay connected to the sports world. Today, I’m combining my passions to rethink athlete management and off-season training, helping players sharpen their game—on and off the ice.